Hi, I’m Lauren.
I’m a book proselytizer, author advocate, and the founder of Lauren Lavelle Literary, a boutique literary services agency that helps high-profile authors build meaningful, enduring careers. I provide a unique blend of strategic thinking and hands-on execution, shaped by nearly two decades in the publishing industry.
In 2007, after earning my undergraduate degree in Creative Writing and Communication Studies at Saint Mary’s College in Notre Dame, Indiana, I accepted a job at Random House, packed a U-Haul, and headed east to New York City. The moment I stepped into Random House’s stunning lobby, I knew I had found my professional home. For eight years, I was an in-house publicist at both Random House and Simon & Schuster—fully immersed in the publishing process and the art of book promotion—before launching my own agency in 2014.
At Lauren Lavelle Literary, I partner with bestselling and mission-driven authors to elevate their work and maximize their reach. From leading publicity campaigns and crafting brand and marketing strategies to securing paid speaking engagements, negotiating brand partnerships, managing book tours, and building platforms—I provide end-to-end support to help authors thrive in every phase of their careers.
After a decade in New York City, in 2017 I traded Manhattan skyscrapers for the foothills and blue skies of Boise, Idaho, where I now live with my husband, two daughters, and two cats. A nature enthusiast, you’ll often find me hiking in the foothills, walking by the Boise River, or tending to my backyard flower garden. I'm proud to have served six years on the Board of Directors for The Cabin, Boise’s literary arts nonprofit, including as Vice President, Secretary, and Chair of the Programming Committee.
A lifelong bookworm, I am passionate about what I do: help books and authors thrive.
About Lauren Lavelle Literary
Before launching Lauren Lavelle Literary in 2014 I held positions at Random House (Spiegel & Grau and Doubleday) and Simon & Schuster (Scribner), where I managed hundreds of publicity campaigns for books across all genres including literary and commercial fiction, lifestyle, pop culture, science, health/medical, current events, politics, sports, and history. I’ve helped launch multiple award-winners, New York Times, USA Today and Wall Street Journal bestsellers, IndieNext Picks, and Book of the Month selections.
Now, as founder of Lauren Lavelle Literary, I offer full service and à la carte publicity services to publishers and literary public relations firms. I also work with authors in a myriad of ways to support and amplify their publishing endeavors, book launches, and writing careers.
Working with publishers and authors to bring books into the world is a dream job, and I’m honored to do it.
“Lauren Lavelle is the best in the business. She is a smart, versatile, dedicated and responsive publicist who creates dynamite campaigns for books and authors. I cannot recommend her more highly.”
—Katie Monaghan, Senior Director, Scribner Publicity