Author SuPport Services
The best part of my job is working with you, the author, to support and amplify your book launch and writing career.
Your job is not finished when you submit your manuscript to your editor. The numerous editorial, marketing, sales, and publicity demands that follow are great. Many authors find the publication process exciting, yet time-consuming and daunting.
As your Right-hand Woman, Chief of Staff, Publishing Partner, Assistant (you choose the title), I alleviate the demands on your time by managing your publishing life and its many tasks. As a member of your personal team, I offer individualized support beyond what your in-house publishing team can provide during the publishing process and beyond.
I work with authors across all genres, on short and long-term bases, and all services are customized around the type and level of support you need. With vast industry knowledge and experience, I streamline your publishing life while also working with your publishing team to maximize the potential for your and your book’s success.
“Lauren is truly a joy to work with. She is thoughtful, meticulous, fun, and is always one step ahead. After just a few days of working together, I felt like she could not only read my mind but was bursting with ideas about how we could spread the message farther and wider. Long after my book was published Lauren helped me keep the momentum alive and thriving. She cared deeply about the work we were doing together and making sure it made a difference.
—Emily Chang Stull, Anchor of Bloomberg-TV “Bloomberg Technology” and author of the National Bestseller Brotopia: Breaking up the Boys’ Club of Silicon Valley.
Sample services:
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Editorial
Coordinate editorial and production deadlines
Conduct research and interviews for manuscript development
Read drafts of manuscript and offer feedback
Review contracts
Liaise with book agent, film/TV agent
Coordinate TV/film rights, review contracts, manage book to TV/film demands
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Publicity & Marketing
Provide big-picture launch marketing and publicity launch strategy
Consult on book jacket, title, and positioning material
Craft media pitches and press releases
Review in-house press materials
Advise on team growth, screen and hire subcontractors
Maintain website
Respond to fan/reader communication via email and social media
Manage incoming media requests
Write newsletter copy
Create marketing collateral
Assist with media preparation and training
Provide in person support for major media appearances
Manage author calendar (media interviews, events, publisher meetings)
Virtually attend publicity, marketing, and sales meetings
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Events
Secure high-impact speaking events, including paid engagements
Create and manage contracts and invoices for speaking events
Negotiate bulk book purchases or on-site booksales for book-related speaking events
Provide in-person tour support
Coordinate travel
Manage calendar for speaking events
Plan book parties, secure venues, manage invite lists, etc
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Sales
Provide collateral to sales departments for accounts
Communicate with editor/agent and track sales figures
Maintain relationships with accounts, including independent bookstores