Author SuPport Services

The best part of my job is working with you, the author, to support and amplify your book launch and writing career.

Your job is not finished when you submit your manuscript to your editor.  The numerous editorial, marketing, sales, and publicity demands that follow are great.  Many authors find the publication process exciting, yet time-consuming and daunting.

As your Right-hand Woman, Chief of Staff, Publishing Partner, Assistant (you choose the title), I alleviate the demands on your time by managing your publishing life and its many tasks. As a member of your personal team, I offer individualized support beyond what your in-house publishing team can provide during the publishing process and beyond.

I work with authors across all genres, on short and long-term bases, and all services are customized around the type and level of support you need. With vast industry knowledge and experience, I streamline your publishing life while also working with your publishing team to maximize the potential for your and your book’s success.

“Lauren is truly a joy to work with. She is thoughtful, meticulous, fun, and is always one step ahead. After just a few days of working together, I felt like she could not only read my mind but was bursting with ideas about how we could spread the message farther and wider. Long after my book was published Lauren helped me keep the momentum alive and thriving. She cared deeply about the work we were doing together and making sure it made a difference.

—Emily Chang Stull, Anchor of Bloomberg-TV “Bloomberg Technology” and author of the National Bestseller Brotopia: Breaking up the Boys’ Club of Silicon Valley. 

Sample services:

  • Editorial

    Coordinate editorial and production deadlines

    Conduct research and interviews for manuscript development

    Read drafts of manuscript and offer feedback

    Review contracts

    Liaise with book agent, film/TV agent

    Coordinate TV/film rights, review contracts, manage book to TV/film demands

  • Publicity & Marketing

    Provide big-picture launch marketing and publicity launch strategy

    Consult on book jacket, title, and positioning material

    Craft media pitches and press releases

    Review in-house press materials

    Advise on team growth, screen and hire subcontractors

    Maintain website

    Respond to fan/reader communication via email and social media

    Manage incoming media requests

    Write newsletter copy

    Create marketing collateral

    Assist with media preparation and training

    Provide in person support for major media appearances

    Manage author calendar (media interviews, events, publisher meetings)

    Virtually attend publicity, marketing, and sales meetings

  • Events

    Secure high-impact speaking events, including paid engagements

    Create and manage contracts and invoices for speaking events

    Negotiate bulk book purchases or on-site booksales for book-related speaking events

    Provide in-person tour support

    Coordinate travel

    Manage calendar for speaking events

    Plan book parties, secure venues, manage invite lists, etc

  • Sales

    Provide collateral to sales departments for accounts

    Communicate with editor/agent and track sales figures

    Maintain relationships with accounts, including independent bookstores